About Us

We shop all of the important markets to provide you with the leaders and innovators in their craft. Designers that are respected in the industry and well known for their commitment to style and excellence are featured throughout our showroom.  We take pride in featuring designs to meet every desire.


Gross Diamonds commitment to the "experience" is very obvious when looking at our selection. We offer more than twice the product assortment than the mall jewelers, in a spacious and beautiful showroom that is very comfortable and unintimidating. And if you still don't see what you are looking for, we will be more than happy to custom design the piece of your dreams!
We have a beautiful selection of contemporary, traditional and vintage engagement rings as well as mountings to choose from. Our selection of loose diamonds will allow you to combine the diamond of your dreams with the mounting that is perfect for you! We will take time and great care in explaining the important characteristics of the diamond, helping you to make the choice that is right for you!
You will receive a written appraisal from a "Graduate Gemologist" (independently trained by the prestigious Gemological Institute of America), verifying the specifics of cut, color, clarity and carat weight. This document is our assurance to you and provides your insurance company with the information that is necessary to adequately insure your valuables: we have all of the diamond industry accredited equipment in our state-of-the-art gem laboratory.
We are a family operated business with two generations of our family on the premises. We value and appreciate our clients who trust us with some of the most important purchases of their lives. We will demonstrate our commitment to the relationship by treating you with respect and care, every time we interact with you.
At Gross Diamonds we are here to help you, not sell you. Our owners and associates are diamond and jewelry professionals, not salespeople. Mark Gross is a graduate of the esteemed Gemological Institute of America. He will provide you with advice and education to allow you to make an informed decision.
IMG_2676
We are dedicated to helping you celebrate the special moments in your life. With genuine care and concern, we will do everything we can to satisfy your jewelry needs. Our goal is to build lifelong relationships while providing an extraordinary shopping experience. We have been family owned and operated in Louisville since 1961.

We are designers of original jewelry in platinum, 14k, and 18k gold. Our fabulous collections include Natalie K, Lagos, Rebecca, Pandora, Gabriel and more. Our professional and experienced staff includes Graduate Gemologists, Master Jeweler, CAD/CAM Design experts, Insurance Replacement Specialists and Appraisers. Specializing in customer care in a relaxed and beautiful setting where your children and even your dogs, are always welcome.
 
 

StaffPic-4-2011

We feel extremely honored to be able to share in our client's special events and we do not take our responsibility in creating the "ultimate experience" lightly. We welcome and invite your children to Gross Diamonds and provide an area for their comfort. Watch repair and battery replacement will be done professionally and with the same care as we treat a large diamond. Finally, feel free to stop in for a complimentary inspection and cleaning of all your jewelry.
Gross Diamonds employs only the finest craftsmen with numerous years of training and experience to handle your valuables. We provide a full range of services from repair of your current jewelry to designing and casting a piece that is specific to your taste.